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    Quality – to deliver exceptional quality products which support the healthy development of children.

    We focus on quality alongside innovation & creativity. Our expertise is in manufacturing & adherence to Australian & International safety & durability standards, for both children’s clothing & toy categories. This has developed naturally to be inherent in our research & the DNA of all our products

    Ethical sourcing & Integrity – We promise always to conduct our business & create product in an ethical way. To manufacture in approved ethical

    environments with partners who share our values for a better future for all.

    Customer care - We create the solutions to inspire you. We can provide the solutions to enable & find the answers before problems arise.

    We endeavour to provide the best service, speedily & professionally. We are unashamedly goal focussed whilst caring of our customers and their needs.

    A Brand You can Trust